Are you thinking about including SEO in your 2022 marketing budget? You should! Why? Because your competitors are doing it and doing it well. It’s projected that digital advertising spending will increase to $389 billion in 2022. And even though digital is the primary … [Read more...] about How Much Should SEO Cost In 2022?
Don't make the mistake of letting an inexperienced blogger or webmaster tell you that search engine optimization (SEO) is dead. SEO still matters, A LOT. However, it has certainly evolved from the early years of the Internet. Here are 3 SEO tactics that will help boost your … [Read more...] about 3 SEO Tactics to Boost Your Website’s Traffic In 2022
While most bloggers are generally passionate about writing, they can sometimes be less passionate about following good search engine optimization (SEO) techniques. Unfortunately, that means your blog's content might not get discovered by search engines and, more importantly, your … [Read more...] about SEO Basics for Bloggers In 2022
One of the most important but often neglected aspects of content marketing is mapping search intent to your content. Your content can be better than the competition's in every way, yet still, fail to rank for a keyword if Google thinks it doesn't fit the intent behind the search … [Read more...] about The Importance of Search Intent For SEO
If you run your own small business, you have to wear a lot of hats. These include manager, accountant, administrator, and, all too frequently, SEO specialist. Search engine optimization requires special knowledge and skills, and if you don't have the relevant training and … [Read more...] about 7 Easy Ways to Improve Your Company’s SEO