Tag Archives: spain

Spain : We messed up

your-move-google-glassThe Spanish Newspapers Publishers’ Association (AEDE) is upset because a law they backed actually passed.     They never expected Google’s response of just leaving the country instead of working with publishers,  Google simply exited the country. 

Leading to a steep decline in traffic for Spanish based news websites.

The media lobbying group was pivotal in getting a new intellectual property law introduced in Spain — the very legislation that caused Google to announce on Wednesday that it would be exiting the country.
The Google exit means large amounts of traffic that was coming to those very websites now vanished and Google happily is serving competitors to those news sites in their results.   Leaving the Spanish AEDE with no one to negotiate with and no traffic to enjoy.
Perhaps if the Newspapers took an innovative approach of converting that traffic into a revenue source it would not come down to this.   However those monolithic organizations have difficulty dealing with the current events on the ground.    Their business model is 200 years old and their approach to generating revenue more protective rather than progressive.
We fully expect the next move is to raise taxes and offer protectionist  laws to cover the candle stick makers from a new invention called a light bulb.

Spain to Now Tax Google News

Spain Just Passed An Insane Law Taxing Google For Linking To News. Not copying News, not plagiarizing news, no just linking to news.

This is one of the most crazy laws ever passed. Every single news aggregation site, such as Reddit, Digg, Google News, SlashDot, Sqlspace … heck even Facebook is now subjected to this Spanish Tax.

How this will be enforced is unknown, how this will be implemented is unknown. Spain however is in dire need of revenue. The Country has been battling unemployment levels that are on or near what the United States encountered during the Great Depression.

Many experts are wondering if such drastic measures will stifle innovation and create job loss in a country that has already been hit hard. Many media outlets depend on news linking sites to generate traffic to their sites. If websites stop linking to Spanish News outlets, those outlets will not receive anywhere near the ad revenue and traffic they did prior to the tax.

Honestly Spain, you are barking up the wrong tree.