Social Media Optimization SMO
Buzzword Disclaimer : Social Media Optimization is just another word for link building by getting your website popular with good content. The theory behind that does not differ from traditional SEO in terms of obtaining links with good content, rather instead of getting direct links it’s more like getting votes on sites such as Digg where content is truly king. The concept behind this is that when many people view your content on Web 2.0 Sites, they will blog about it in their blogs, hence your site enjoys both the direct Web 2.0 traffic as well as traffic from the aftermath of links that help push up your rankings. In other words, it’s a Buzzword for link building.