The headline is sort of a joke, but the fact is that every single Newspaper now officially needs Search Engine Optimization (SEO).
Finally after years of debate, the industry is moving towards tracking its total audience which encompasses all its products (especially online viewership)
What does this mean? It means that the amount of their sites now count towards their circulation. The problem is that most Newspaper sites are horrific in terms of Search Engine Optimization.
It’s an incredible opportunity for Yooter InterActive Marketing to assist these news papers increase their circulation count with proper, Google Guideline approved search engine optimization techniques.
It’s perhaps the first time that it’s virtually mandated for a Newspaper to hire an SEO firm.